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     7月(yue)23日，由保亭縣(xian)農業農村局、旅文局、宣傳部和縣(xian)供銷合(he)作聯社聯合(he)主辦主題為“保(bao)亭柒鮮，數聚(ju)未來”的農業(ye)公用品牌發布會暨(ji)紅毛丹采摘直播展(zhan)銷活動在保亭(ting)縣七仙嶺(ling)君瀾度假(jia)酒店（天籟廳）舉行。

    本次活動主(zhu)要內容(rong)有紅毛丹(dan)之(zhi)鄉的授牌(pai)，由中國村社(she)發展促(cu)進會向保亭縣政(zheng)府(fu)授“中(zhong)國·保(bao)(bao)(bao)亭(ting)(ting)紅(hong)毛丹之(zhi)鄉”的牌(pai)匾，并向來賓宣布(bu)保(bao)(bao)(bao)亭(ting)(ting)已正式入(ru)選中(zhong)國保(bao)(bao)(bao)亭(ting)(ting)紅(hong)毛丹之(zhi)鄉；保(bao)(bao)(bao)亭(ting)(ting)公(gong)用(yong)(yong)品(pin)牌(pai)發布(bu)，通過PPT演(yan)講的方式發布(bu)保(bao)(bao)(bao)亭(ting)(ting)柒(qi)鮮和保(bao)(bao)(bao)亭(ting)(ting)菠蘿蜜品(pin)牌(pai)；保(bao)(bao)(bao)亭(ting)(ting)公(gong)用(yong)(yong)品(pin)牌(pai)管理(li)平臺(tai)發布(bu)，宣布(bu)保(bao)(bao)(bao)亭(ting)(ting)成(cheng)為全國第一個(ge)縣級公(gong)共品(pin)牌(pai)管理(li)平臺(tai)正式投入(ru)使用(yong)(yong)的縣城，并成(cheng)立(li)了(le)(le)保(bao)(bao)(bao)亭(ting)(ting)農業品(pin)牌(pai)協(xie)會，保(bao)(bao)(bao)亭(ting)(ting)公(gong)用(yong)(yong)品(pin)牌(pai)管理(li)平臺(tai)將(jiang)以(yi)數(shu)字化轉型(xing)升級助力保(bao)(bao)(bao)亭(ting)(ting)公(gong)用(yong)(yong)品(pin)牌(pai)的發展(zhan)建(jian)設；通過圓桌論壇(tan)邀請了(le)(le)知名品(pin)牌(pai)專(zhuan)家(jia)、國內龍(long)頭供(gong)應商(shang)代(dai)(dai)表(biao)以(yi)及供(gong)銷社代(dai)(dai)表(biao)等討論分享了(le)(le)公(gong)用(yong)(yong)品(pin)牌(pai)與(yu)農產品(pin)供(gong)應鏈的融(rong)合(he)發展(zhan)。

    本次活動，現場展(zhan)(zhan)示了保(bao)(bao)亭柒鮮公(gong)用(yong)品牌系列包裝，現場還置辦(ban)了保(bao)(bao)亭特色(se)水果長桌(zhuo)宴，并由網紅對展(zhan)(zhan)銷的產品進(jin)行直(zhi)播帶貨，以及品味雨林·醉保亭紅(hong)毛(mao)丹采(cai)(cai)摘(zhai)打(da)卡(ka)深(shen)度體驗(yan)宣傳活動(dong)。活動(dong)的(de)另(ling)一大(da)特色是紅(hong)毛(mao)丹的(de)現場(chang)采(cai)(cai)摘(zhai)，紅(hong)毛(mao)丹采(cai)(cai)摘(zhai)活動(dong)區設(she)在加茂(mao)鎮(zhen)南茂(mao)居紅(hong)毛(mao)丹采(cai)(cai)摘(zhai)園內(nei)，各位嘉賓統一乘坐大(da)巴車一同(tong)前往，體驗(yan)紅(hong)毛(mao)丹采(cai)(cai)摘(zhai)的(de)樂趣(qu)。

    本次活動得到了(le)海南(nan)省供(gong)銷(xiao)(xiao)(xiao)合作聯社(she)(she)(she)以及全(quan)省各市縣供(gong)銷(xiao)(xiao)(xiao)社(she)(she)(she)的大力支持，浙江省供(gong)銷(xiao)(xiao)(xiao)社(she)(she)(she)以及金華供(gong)銷(xiao)(xiao)(xiao)社(she)(she)(she)、金華水果批(pi)發企業也到現場與保亭縣供(gong)銷(xiao)(xiao)(xiao)社(she)(she)(she)、保亭電商協(xie)會(hui)簽訂了(le)采購意向合同。海南(nan)省供(gong)銷(xiao)(xiao)(xiao)合作聯社(she)(she)(she)副主任(ren)林瑩在活動致辭中，希(xi)望(wang)供(gong)銷(xiao)(xiao)(xiao)社(she)(she)(she)系統凝聚“供銷(xiao)一家(jia)親(qin)”的(de)力量，積極主(zhu)動(dong)作(zuo)為，與當(dang)地政(zheng)府、企業、行(xing)業專(zhuan)家(jia)、媒體(ti)代表、網(wang)紅(hong)主(zhu)播等，共商搭建保亭縣(xian)“產供銷(xiao)”聯動(dong)互通銷(xiao)售新模式(shi)，為保亭縣(xian)在打(da)造縣(xian)域(yu)特色(se)農(nong)(nong)產品品牌(pai)、提升農(nong)(nong)產品市場競爭力，發揮(hui)合作(zuo)經濟組織應有的(de)作(zuo)用！

    本次活動(dong)的舉行，進一步提(ti)升(sheng)了我縣特(te)色農(nong)(nong)產(chan)品(pin)品(pin)牌(pai)影響力和市(shi)場競爭(zheng)力，提(ti)升(sheng)紅(hong)毛(mao)丹(dan)、菠(bo)蘿蜜、百(bai)香果、黃秋葵、榴(liu)蓮等農(nong)(nong)特(te)產(chan)品(pin)品(pin)牌(pai)影響力及(ji)銷(xiao)售規模，擴(kuo)大(da)了保(bao)亭縣農(nong)(nong)特(te)產(chan)品(pin)對外宣傳力度，有(you)效推(tui)進產(chan)供銷(xiao)銜接(jie)，帶(dai)動(dong)農(nong)(nong)民增(zeng)(zeng)收(shou)，農(nong)(nong)業增(zeng)(zeng)效。